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    GoerGroup and Haier Group Establish Strategic Partnership, Jointly Building a Smart and Better Life

    Publisher:Goertek   Issuing Time:2025-12-11   Source:Goertek  

    On December 11, Goertek Group and Haier Group officially signed a strategic cooperation agreement, marking the beginning of in-depth collaboration in smart home appliances, industrial internet, new energy, and artificial intelligence. The signing ceremony was witnessed by Mr. Jiang Bin, Chairman of Goertek Group, and Mr. Zhou Yunjie, Chairman of the Board of Directors and CEO of Haier Group, who also engaged in extensive exchanges and discussions.




    With over two decades of expertise in intelligent hardware R&D and manufacturing, Goertek possesses core technological strengths in acoustics, optics, microelectronics, and related fields. The company continues to innovate in intelligent manufacturing, offering global clients a one-stop service from R&D to mass production of precision modules and AI-integrated intelligent hardware.


    Haier Group is a world-leading provider of solutions for better living and digital transformation. Since its founding, Haier has been committed to driving industry trends through original innovation. Currently, it operates across three major ecosystems: Smart Living, Health & Wellness, and Digital Economy. Haier has ranked first globally in retail sales of major home appliances for 16 consecutive years.


    Leveraging Haier’s strategic focus on Smart Living, Health & Wellness, and Digital Economy, alongside Goertek’s accumulated experience and advanced technologies in precision components, intelligent hardware, and intelligent manufacturing, the two will join forces in smart home appliances, industrial internet, new energy, and AI. Together, they will promote collaborative R&D, facilitate the commercialization of innovations, implement key technology projects, and pursue practical full-scenario cooperation—working hand in hand to create an intelligent and better life.

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